99%
improvement in order processing efficiency
4x
faster POS order synchronization
99%
accuracy in inventory tracking
About
Client
Business
Brand Insights
Signal Brand is a worldwide e-commerce platform that allows several fashion brands to conduct their operations both digitally and through physical stores.
Store Presence
The company runs a network of 22-25 stores across Australia and maintains a broad online platform. This retail organization also runs physical stores only in New Zealand.
Integration Issues
Jitterbit integration generated multiple issues for the client that caused problems with product synchronization and POS order management.
Our Solutions
We customized the NetSuite-Shopify integration via Celigo to meet the client’s unique processing, inventory management, and POS requirements.
Online Order Integration
Shopify transfers orders and customer data into NetSuite. NetSuite processes orders after creation before shipping information returns back to Shopify.
Inventory Management
Stock levels move from NetSuite through automated export to Shopify, which generates consistent inventory visibility on both platforms.
Product Integration
Product creation in NetSuite triggers automatic information synchronization that populates Shopify with unified data for retail and online sales.
POS Integration
Shopify POS purchases convert to cash sales in NetSuite, processed by payment method. Invoices are generated for partial payments.
Challenges
Addressing operational disruptions due to inefficient integration between its e-commerce and physical retail systems.
Inefficient Legacy Integration
Jitterbit failed to execute efficient product integration and POS order exchange functions, which caused numerous system errors.
Order Processing Issues
Order processing proved challenging because the client encountered problems with incorrect fulfillment status and payment reconciliation.
Limited Customization Options
The previous integration system limited the ability to handle complex transactions between online and physical store operations.
Results
Achieving seamless connectivity between its e-commerce and retail systems with significant improvements in efficiency and accuracy.
Seamless Order Processing
Order processing at Shopify and NetSuite became integrated which reduces human errors and increases delivery accuracy.
Improved POS Transactions
Stores can efficiently manage POS transactions because accurate financial reconciliation runs through NetSuite.
Enhanced Inventory Management
The system provides real-time inventory accuracy because automated inventory updates run across all sales channels.
Client Satisfaction
The client experiences complete satisfaction because Celigo-based integration solved all their previous issues while enhancing operational efficiency.
